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What is SEO |
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We hear a lot about SEO now a days. Could you please let me know what is SEO and how is it beneficial to us |
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S K Abrol |
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18 June 2009 |
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SEO (Search Engine Optimization), is collection of methods and techniques to make your site searchable by web search engines like google, yahoo, bing etc. In SEO you would do things to improve visibility of your site on search engines like making them come on page one for relevant keywords. For example for watches India you want your site to come on top 5 results, so that you can get more people to click on it and reach your website, where you can convert them into sales or enquiries.
There are two forms of SEO Off Page / On Page, which is very simple to understand. Techniques used on your website like layout change, adding text etc are all on page, and things done outside like exchanging a link from some other site, writting blogs that point back to your site, etc are all off page.
The underline logic of SEO is based on perceived logic of how search engine work. Since SEO can be use to mislead users trying to search right information, the search engines keep on changing their logic.
The best way to go about SEO is
1) Ensure you create a good text based detailed site with relevently places information
2) follow the guidelines of SEO compatibility
3) Spread the word about your website, have other people recommend your site on public forums, etc
4) get users of your site to do stuff for you like write reviews, share the link with friends, book mark your site, share it on facebook, spread a word on twitter, etc etc..
SEO is an endless concept more you learn more you feel you need to learn, and there there are more such things like SMM (Social Media Marketing :) )
Regards,
Ankur
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| Replied on |
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24 August 2009 |
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